Letting Go of Control

“I ease into the idea of letting go of control and simply let life take the reins. And when I don’t hold it so tightly, it doesn’t thrash against me so wildly. It calms to a trot and allows me to take in the scenery, experience love, and learn what is important in this world: people, places, memories—not things or perceptions” – Sarah Reijonen

About Robert Cole

Robert Cole is the founder of RockCheetah, a hotel marketing strategy and travel technology consulting practice. He also authors the Views from a Corner Suite Blog and publishes the Travel Quote of the Day. Robert speaks regularly at major travel industry conferences, authors articles for leading travel industry publications, advises travel-related startups and the equity investment community. He is an evangelist for the global travel industry.