“From the pleasure podium of Ali Qapu, beyond the enhanced enclosure, the city spread itself towards the horizon. Ugly buildings are prohibited in Esfahan. They go to Tehran or stay in Mashhad. Planters vie with planners to outnumber buildings with trees. Attracting nightingales, blackbirds and orioles is considered as important as attracting people. Maples line the canals, reaching towards each other with branches linked. Beneath them, people meander, stroll and promenade. The Safavids’ high standards generated a kind of architectural pole-vaulting competition in which beauty is the bar, and ever since the Persians have been imbuing the most mundane objects with design. Turquoise tiles ennoble even power stations. In the meadow in the middle of Naghshe Jahan, as lovers strolled or rode in horse-drawn traps, I lay on my back picking four-leafed clovers and looking at the sky. There was an intimacy about its grandeur, like having someone famous in your family. The life of centuries past was more alive here than anywhere else, its physical dimensions unchanged. Even the brutal mountains, folded in light and shadows beyond the square, stood back in awe of it. At three o’clock, the tiled domes soaked up the sunshine, transforming its invisible colours to their own hue, and the gushing fountains ventilated the breeze and passed it on to grateful Esfahanis. But above all was the soaring sky, captured by this snare of arches” – Christopher Kremmer
About Robert Cole
Robert Cole is the founder of RockCheetah, a hotel marketing strategy and travel technology consulting practice. He also authors the Views from a Corner Suite Blog and publishes the Travel Quote of the Day. Robert speaks regularly at major travel industry conferences, authors articles for leading travel industry publications, advises travel-related startups and the equity investment community. He is an evangelist for the global travel industry.