Changing rules, or a complete lack of rules governing the use of Search Engine Optimization (SEO) methods to increase Social Media ranking results in many groups using new technology to approach and cross the Creepy Line. The presentation is a discussion of the issues in play and what travel companies can do to engage customers and avoid crossing the creepy line – even when competitors are behaving badly.
Collision of SEO and Social – Where’s the Creepy Line?
Filed Under: Ethics Tagged With: Advertising, customer relationship management, ethics, google, hospitality, Hotel, Innovation, insight, Marketing, online travel companies, Search, Social Media, statistics, strategy, Technology, Travel, travel search, Trends
