Travel Industry Presentations by RockCheetah Founder Robert Cole

Presentations made by Robert Cole at various industry conferences and speaking engagements throughout the world. If you would like to have Robert speak at your next event, please click the "Contact Robert Cole" link in the sidebar to send him a message regarding the group, proposed topic, location & date.

Tourism Fiji 2014 North American Marketing Conference – How Fiji Finds Happiness

The economic trends supporting the affluent US international traveler provide an excellent marketing opportunity for unique, exotic destinations like Fiji. Presentation by Robert Cole of RockCheetah for the Tourism Fiji 2014 North American Marketing Conference held at the Portofino Hotel and Marina in Redondo Beach, California on Tuesday, October 7, 2014.

Hotel Chief Information Officer Summit 2014 – The Disruptors

A point-counterpoint discussion about disruptive topics inpacting the hotel and travel industries, presented by John Burns, President, Hospitality Technology Consulting and Robert Cole, Founder, RockCheetah at the Hospitality Upgrade CIO Summit held September 4 & 5, 2014 at the Marriott Downtown in Milwaukee, Wisconsin.

Leonardo Webinar – Targeting The New-ish Bleisure Traveler

RockCheetah founder Robert Cole presents recommendations for hoteliers to successfully target travelers that combine business and leisure within a single trip itinerary in this webinar sponsored by Leonardo, broadcast August 21, 2014.

GBTA – How to Ensure Unmanaged Doesn’t Mean Mismanaged

Managing out of program hotel bookings is a common challenge for travel managers. Robert Cole of RockCheetah presents best practices for unmanaged travelers, conference and negotiated corporate hotel agreements at the GBTA Annual Convention at the Los Angeles Convention Center on Wednesday, July 30, 2014.

HFTP HITEC Conference – Disruption Gets Personal

An overview of the impact that Big Data, the demise of rate parity and the personalization of hospitality through the sharing economy have on traditional hotel industry distribution. Presentation by Robert Cole of RockCheetah for the Distribution Super Session at the Hospitality Finance and Technology Professionals 2014 HITEC Conference held Tuesday, June 24, 2014 at the Los Angeles Convention Center in Los Angeles, California.

Rainmaker Gaming & Hospitality Customer Conference

An discussion of the challenges facing hotel revenue managers as hotel distribution channels become more complex and chaotic. Presentation by Robert Cole of RockCheetah to the Raimmaker Revenue Management 2014 Gaming and Hospitality Customer Conference held Wednesday, March 26, 2014 at the Bacara Resort and Spa in Santa Barbara, California.

HTNG – 2014 North American Conference

An overview of the disruptive business models and technologies impacting the global hotel business by Robert Cole of RockCheetah. The presentation for the Hotel Technology Next Generation 2014 North American Conference held Wednesday, March 5, 2014 at the Rancho Bernardo Inn in San Diego, California.

ReviewPro Webinar – Top Social Media Strategies for 2014

A webinar sponsored by ReviewPro covering Social Media Strategies for hotels held December 10, 2013 featuring: Daniel Edward Craig, Reknown, Robert Cole, RockCheetah; Suzie Wotton, Red Carnation Hotels; and Adele Gutman, Library Hotel Collection

HSMAI – Hotel Management Company Sales & Marketing Roundtable

A presentation discussing the changing hotel distribution landscape by Robert Cole of RockCheetah. The briefing was designed to address emerging trends impacting revenue management. The audience was the Hospitality Sales & Marketing Association International’s hotel management company sales & marketing executive roundtable held Thursday, October 10, 2013 at the Crowne Plaza Washington National Airport in Arlington, Virginia,

VFM Leonardo Webinar – Benefits of Marketing on Online Travel Agencies

Robert Cole was invited by VFM Leonardo to participate in a webinar covering the benefits of marketing to OTAs and specifically how to The session was held online on September 25, 2013. It was stressed that the focus should be on business and marketing objectives and not solely the technologies.