The second day of the 2010 Association of Travel Market Executives conference included keynotes by marketing leaders from Priceline and Wyndham, sessions on mobile marketing and new distribution channels, plus perspectives on retail and the airline industry. This year’s conference theme was “The New Now & The New Next”
Day 1 Highlights – 2010 Association of Travel Marketing Executives Conference
June 16, 2010 By 4 Comments
The first day of the 2010 Association of Travel Market Executives conference has wrapped up and provided its audience of travel marketers with statistics, strategies and technologies to consider. The conference theme was “The New Now & The New Next”
High Points from PhoCusWright@ITB 2010
March 13, 2010 By Leave a Comment
The PhoCusWright@ITB 2010 conference just concluded and, as always, provided a number of interesting points to consider within the travel industry marketing, distribution and technology landscape. My recap of the sub-conference within the massive ITB Berlin exhibition has been published as a guest post on Josiah Mackenzie’s Hotel Marketing Strategies Blog.
2009 Unsuspecting Travel Hero and Travel Zero Awards
January 3, 2010 By 2 Comments
Four Seasons’ Santa Barbara Resort, The Biltmore received the 2009 Unsuspecting Travel Hero Award for proactively responding to a guest who had an issue with the music playing on the radio after the hotel’s turn down service made up the room. A relatively small issue that was cleverly identified and elegantly addressed in a highly personalized manner. Recognized for its multi-faceted, yet consistently customer hostile advance seat assignment policy, AirTran Airways received the 2009 Unsuspecting Travel Zero Award. The AirTran policies fundamentally insult a traveler’s intelligence while simultaneously wasting their time – truly a remarkable accomplishment.
