Golf courses and private golf clubs in particular may be the premier example of offline social networking. In a presentation at the National Golf Course Owners Association annual Conference, RockCheetah’s Robert Cole and ChrisStrauss of OB Sports Golf Management explain how to creatively apply social media and mobile technologies to help players and members interact with each other, drive more rounds and improve the end-to-end experience of the game itself.
NGCOA Presentation – Measuring and Monetizing Social Networking & Mobile Media
February 29, 2012 By Leave a Comment
Robert Cole of RockCheetah and Kris Strauss of OB Sports Golf Management presented “Measuring and Monetizing Social Networking & Mobile Media” for the National Golf Course Owners Association (NGCOA) Annual Conference held on Februart 29, 2012 at the Renaissance Hotel in Las Vegas, Nevada. The golfing industry represents the perfect opportunity for social media and mobile marketing to enhance player engagement the number of rounds played and the golfer’s enjoyment of the game.
