A presentation by Robert Cole, CEO of RockCheetah titled Mobile: How Signals, Touchpoints, and Moments Create Engagement, Conversion and Loyalty, for the Hospitality Sales & Marketing Association International (HSMAI) Revenue Optimization Conference on June 22, 2016.
HSMAI Revenue Optimization Conference: Mobile – How Signals, Touchpoints and Moments Create Engagement, Conversion and Loyalty
HSMAI Digital Marketing Strategy Conference On-Property Customization and Personalization
Tailoring the Guest Experience: One size does NOT fit all. A presentation by Robert Cole of RockCheetah, Sylvie Fayolle – GM, Le Parker Méridien and Pedro Dias – GM, Smyth for HSMAI Digital Marketing Strategy Conference, held at the Marriott Marquis in New York, New York on February 17, 2016.
HSMAI Digital Marketing Strategy Conference Pre-Arrival Personalization and Customization
Enhancing the User Experience for Fun & Profit. Presented by Robert Cole, CEO, RockCheetah, Bill Linehan, CMO, Red Lion Hotels & Adele Gutman Milne, VP Sales, Marketing and Revenue, Library Hotel Collection at the HSMAI Digital Marketing Strategy Conference held Wednesday, February 17, 2016 at the New York Marriott Marquis.
Leonardo Webinar – Monetizing Mobile: How a Rich and Engaging Mobile Website Drives Bookings
Robert Cole of RockCheetah explains how rich, engaging mobile websites drive hotel bookings and enhance guest experiences in this Leonardo sponsored webinar, broadcast July 16, 2015.
Phocuswright-Lionbridge Webinar – Engaging International Travelers
Technological advancements in the travel industry, coupled with global growth in international travel traffic presents a challenge for today’s hospitality providers – how to best engage international travelers. Presentation by Robert Cole of RockCheetah for a Phocuswright webinar sponsored by Lionbridge on Thursday, June 25, 2015.
HTNG North America Conference – Micromarketing Building Blocks
Micromarketing involves the personalization of the travel experience, utilizing direct marketing techniques to offer localized messaging to engage hotel guests. Panel moderated by Robert Cole of RockCheetah for the Hospitality Technology Next Generation (HTNG) North American Conference on Wednesday, February 25, 2015.
Phocuswright-Maxymiser Webinar – Give the Gift of a Personalized Travel Experience
Personalized travel experiences are the ultimate goal shared by travelers, travel suppliers and travel intermediaries. The cultivation of the relevant host/guest relationships that enable personalization require new managerial mindsets and advanced technology. Presentation by Robert Cole of RockCheetah for a Phocuswright webinar sponsored by Maxymiser on Wednesday, December 3, 2014.
Leonardo Webinar – Targeting The New-ish Bleisure Traveler
RockCheetah founder Robert Cole presents recommendations for hoteliers to successfully target travelers that combine business and leisure within a single trip itinerary in this webinar sponsored by Leonardo, broadcast August 21, 2014.
Rainmaker Gaming & Hospitality Customer Conference
An discussion of the challenges facing hotel revenue managers as hotel distribution channels become more complex and chaotic. Presentation by Robert Cole of RockCheetah to the Raimmaker Revenue Management 2014 Gaming and Hospitality Customer Conference held Wednesday, March 26, 2014 at the Bacara Resort and Spa in Santa Barbara, California.
HTNG – 2014 North American Conference
An overview of the disruptive business models and technologies impacting the global hotel business by Robert Cole of RockCheetah. The presentation for the Hotel Technology Next Generation 2014 North American Conference held Wednesday, March 5, 2014 at the Rancho Bernardo Inn in San Diego, California.