“Imagine that you are stuck on a long train ride and must choose one of two books to read in order to pass the time: the first is a novel whose main character is an office worker who is essentially working to pay his monthly cable bill; the second is about someone who decides to travel in South America (and of course encounters various setbacks in the process), but who pushes beyond the boundaries of conventional American life. Which… book would you pick up to read? Indeed, which of the two characters would you rather be?” – Mark Thompson
About Robert Cole
Robert Cole is the founder of RockCheetah, a hotel marketing strategy and travel technology consulting practice. He also authors the Views from a Corner Suite Blog and publishes the Travel Quote of the Day. Robert speaks regularly at major travel industry conferences, authors articles for leading travel industry publications, advises travel-related startups and the equity investment community. He is an evangelist for the global travel industry.