A recent Tnooz article felt the latest television commercial from Tourism Australia was intentionally ironic in an attempt to gain viral traction. While I can wholeheartedly agree with Tnooz that the ad was ironic, based on the quotes from the individuals responsible for its creation, the ad was unintentionally ironic. Instead of providing a deeper and more personal perspective on Australia, the ad comes off as clichéd and grating. A principal cause of this failure is an annoying song in an unsuccessful attempt to be memorable.
Improving The Amazing Race with Experienced Travelers
May 23, 2010 By 41 Comments
The Amazing Race Dream Team is a two-person team who would be considered unbeatable in a race around the world for a $1 million dollar prize. Who are the ideal candidates to compete in The Amazing Race? Twenty-five pairings of travel experts with varied backgrounds have been nominated including Twitter celebrities, travel writers, journalists, nomads and travel industry executives. What team would be the favorite to beat the others to the finish line? Voting closes May 31.
Nominate Uber-Travelers for Amazing Race Dream Team
May 9, 2010 By Leave a Comment
The Amazing Race Dream Team would be the ultimate two-person team to beat in a race around the world for a $1 million dollar prize. Nominations are being taken for a Twitter poll to discover who the Twitterverse believes would be the toughest competition. Who are the ideal candidates to compete in The Amazing Race? Travel writers, road warriors, travel industry executives, travel agents, tour guides? It will be interesting to see who gets nominated, and who ultimately wins.
What Event Could Have the Greatest Influence on the Future of Travel?
April 30, 2010 By Leave a Comment
This poll is designed to identify the news story from the past week that has the greatest potential to shape the future of the travel industry. Complicating the voting are some stories that are not based on fact at this point, but reflect unsubstantiated ideas or concepts. Some stories involve increasing the market share of leading organizations through mergers or acquisitions; others technological advances that could shift the balance of power between various players within the industry. The results will indicate the “Inflularity” of the event that voters feel create the greatest impact. The question for this week’s RockCheetah poll is “What Event Could Have the Greatest Influence on the Future of Travel?”
What is the World’s Best Luxury Hotel Brand?
April 23, 2010 By 11 Comments
This poll is designed to identify the best luxury hotel in the world. The best hotel chain is not measured solely by the beauty of its views from suite balconies, the thread-count of its sheets, or the price of its rooms. The secret sauce for these properties comes down to service – the magical ability to anticipate guest needs and provide personal service in an efficient, yet understated manner. The results will indicate the “Luxularity” of the luxury hotel brand that voters feel provide the best overall experience. The question for this week’s RockCheetah poll is “What is the World’s Best Luxury Hotel Brand?”
What is Your Ideal Method to Book Leisure Travel?
April 9, 2010 By Leave a Comment
This poll is designed to evaluate the most popular, IDEAL, method for booking leisure travel arrangements. The results will indicate the “Bookularity” of the preferred category comprising the booking method and type of travel seller that those surveyed feel provides the greatest value in the leisure travel reservation process for airline, hotel, car rental and attractions. The question for this week’s RockCheetah poll is “What is Your Ideal Method to Book Leisure Travel?”
Say Anything… Fast Times at Social Media High School
April 8, 2010 By 2 Comments
Relationships are the foundation of social media. Relevance, engagement, honesty & trust are the four cornerstones when establishing interpersonal relationships. The same factors impact social media relationships. Parallels can be drawn between the perspectives on relationships provided in Say Anything…, the seminal coming of age film about the complexities of teenage relationships and the business-customer dynamics in social media relationships. Social media appears to have matured to a point where it is about to graduate from High School.
EXCLUSIVE: Sordid Tales of Power and Corruption Plague Tnooz Editor Kevin May!
April 1, 2010 By 5 Comments
Described by many as the most dangerous investigative journalism assignment in the history of news, the story that must be told has now come to light. Kevin May, undeniably the most powerful individual in global travel lives an existence that can only be described as a cocktail of narcotics, firearms and sex – with a full measure of maniacal drive for world domination. Hiding behind the facade of his Tnooz news service, May orchestrates his iron fisted oversight of every aspect of the global travel industry.
