My presentation, “Seven Travel Planning Steps and Their Impact on Hotel Distribution Strategy” for the Hospitality Financial & Technology Professionals Annual HITEC Conference in Austin, Texas did not focus on traditional distribution focused on the luxury hotel and resort customer, hospitality industry distribution channels and the future innovations that may be expected to impact the global hotel industry.
Leading Hotels of the World – Marketing Conference Keynote
May 17, 2011 By
My presentation, “Deconstructing Distribution – It’s All About the Customer” for the Leading Hotels of the World Sales, Marketing & Distribution Conference in Bonn, Germany focused on the luxury hotel and resort customer, hospitality industry distribution channels and the future innovations that may be expected to impact the global hotel industry.
Casting ‘The Social Network’ – What Character Are You?
October 4, 2010 By Leave a Comment
Both The Social Network, the movie, and its subject, Facebook, join the ranks of iconic films that document events epitomizing a decade’s cultural changes. Similar films in this rare genre, dramatizations based on seminal events, include: 1960’s – Oliver Stone’s The Doors 1970’s – Alan J. Pakula’s All the President’s Men 1980’s – Jonathan Demme’s […]
Are Your Facebook Friends Revealing Secrets?
September 17, 2010 By Leave a Comment
Facebook’s privacy controls are much improved, but now the greatest challenge is users understanding of all those settings. without a viable method to view a friend’s privacy settings for posts made on their walls, Facebook users need to utilize tags and privacy settings normally used to manage posts made to one’s own wall to effectively control the distribution of posts on friends walls.
Story of Two Deaf & Blind, but Mostly Dumb Airlines
July 26, 2010 By 4 Comments
Flight arrangements for a recent business trip turn into a nightmare when Delta and US Airways exhibit consistent customer service failures highlighting unanswered phones, silent Twitter accounts, missed flights, botched refunds and inept ticket agents. In many cases, the carriers were simply deaf and blind when it came to customer needs and understanding of internal policies. In others, the airlines were simply dumb when it came to proactively resolving the customer service breaks that they had caused – with the exception of except for one lone employee.
Day 2 Highlights – 2010 Association of Travel Marketing Executives Conference
June 18, 2010 By 4 Comments
The second day of the 2010 Association of Travel Market Executives conference included keynotes by marketing leaders from Priceline and Wyndham, sessions on mobile marketing and new distribution channels, plus perspectives on retail and the airline industry. This year’s conference theme was “The New Now & The New Next”
Day 1 Highlights – 2010 Association of Travel Marketing Executives Conference
June 16, 2010 By 4 Comments
The first day of the 2010 Association of Travel Market Executives conference has wrapped up and provided its audience of travel marketers with statistics, strategies and technologies to consider. The conference theme was “The New Now & The New Next”
Say Anything… Fast Times at Social Media High School
April 8, 2010 By 2 Comments
Relationships are the foundation of social media. Relevance, engagement, honesty & trust are the four cornerstones when establishing interpersonal relationships. The same factors impact social media relationships. Parallels can be drawn between the perspectives on relationships provided in Say Anything…, the seminal coming of age film about the complexities of teenage relationships and the business-customer dynamics in social media relationships. Social media appears to have matured to a point where it is about to graduate from High School.
